2. National Basketball Association (NBA)
The NBA is massive and its annual revenue is $12 billion. The league uses its star power — players like LeBron James and Stephen Curry — to ride its way into over 200 countries with a strong caste.
With international broadcasting rights, and sponsorships with big global brands like Nike and Gatorade, the NBA’s business model is supported. The league’s dedication to social media and digital platforms makes it affordable and exciting for fans around the globe and is the reason it makes so much money making it the second richest sports leagues in the world.
